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BigXthaPlug continues to bring his latest album to life by dropping the visuals for his new collaboration with Jelly Roll.
In celebration of his anticipated rap-country album, the Dallas native released the official music video for his track "Box Me Up" featuring Jelly Roll. The video, directed by Jerry Morka, shows both artists belting out the emotional track inside an empty theater. At one point, BigXthaPlug and Jelly Roll sing the chorus from inside a glass box that's surrounded by beautiful vines and flowers. The video dropped on the same day BigXthaPlug dropped his third studio album I Hope You're Happy.
BigXthaPlug began teasing the visuals for his collaboration with Jelly Roll last week. It's one of several notable joint songs that appear on his new album. The 27-year-old rapper recruited a handful of country artists to join him on the project, including Bailey Zimmerman, Shaboozey, Ella Langley, Darius Rucker, Luke Combs, Ink, Thomas Rhett, and Tucker Wetmore.
Jelly Roll is set to hit the stage at the 2025 iHeartRadio Music Festival next month. In addition, GloRilla, Lil Wayne, LL COOL J, Mariah Carey, Feid and others will also perform at the two-day event. The iHeartRadio Music Festival is happening on September 19 & 20 at the T-Mobile Arena in Las Vegas. Tickets are available now at iHeartRadio.com/Festival.
Watch BigXthaPlug and Jelly Roll's music video for "Box Me Up" below.